Do you want to learn? how to earn free Robux legitimately?

Create your own experiences in Roblox and use features like Game Passes and developer products (Dev Products) is one of the most robust — and potentially lucrative — ways to generate Robux.

Why is creating games on Roblox a real opportunity?

Roblox is a platform designed for users to create interactive content — levels, minigames, simulators — using Roblox Studio, which is free and accessible.
With millions of daily visits and over 85 million daily active users as of February 2025, the monetization potential is enormous.

1. Monetization with Game Passes and Dev Products

What are Game Passes and Dev Products?

• Game Passes: Passes that players purchase once to unlock exclusive benefits — VIP access, special powers, private areas, etc.
• Developer Products: Items that players can purchase multiple times — such as upgrades, consumables, or in-game currencies.

These are usually the main source of income for game creators on Roblox.

How much do you earn per sale?

With both Game Passes and Dev Products, the developer receives the 70 % of the sale value, after a rate of 30 %.
The generated Robux remain “pending” for a few days before being released.

2. Earnings through Premium Payouts

Players with a Roblox Premium subscription generate Robux for developers based on the time they spend in their games.
You receive a proportional share of these users' total spending, based on how long they interact with your experience.

3. Paid Access

This feature allows you to charge directly for entering a game.
It works especially well in games that generate anticipation or have exclusive content, although it requires a good strategy to attract players from the start.

4. Games paid with real currency

Roblox is testing a new model where games can be paid for in real currency.
In this format, creators receive up to 70 % of the income, which represents a significant leap in the monetization of experiences.

Step by step to create your Game Pass

1. In Roblox Studio, open your project and go to the Asset Manager → Gamepasses.
2. Click on “Create New Gamepass”, add an image (512×512), name and description.
3. Upload the content and copy the Asset ID generated.
4. Use a Lua script to detect if the player has the pass (e.g. for VIP access upon entry).
5. Test it out: publish, ask a friend to buy the pass, and validate the script.

Community Council

“There are three ways to earn Robux with your game… the most profitable are Game Passes and developer products. You get 70% %. Premium payouts also help.”

5. Optimize and scale

• Create useful passes with good value.
• Run A/B tests with different prices and benefits.
• Promote passes from the game menu and during the experience.
• Analyze interaction reports and adjust as needed.

Real Success: Statistics and Opportunities

• In 2024, the creator community generated more than $923 millionSince 2018, more than 1,000 have already been paid $3.3 billion.
• More than 100 games became multi-million dollar hits in 2023.
• In 2025, an indie game managed to reach 9 million simultaneous players.

Ideal structure to develop your experience

1. Ideation: defines the theme and type of game (tycoon, simulator, obby, etc.).
2. Rapid prototyping: validates the proposal with basic functions.
3. Production: creates the core mechanics and interfaces.
4. Beta + monetization: Add Game Passes and Dev Products and run your first tests.
5. Official launch: publish, promote and monitor results.

Strategies to maximize your earnings with Game Passes

Once you have your passes active, it's time to implement smart strategies that will really boost your results. Here are the best practices:

Create irresistible benefits

It's not enough to simply say "VIP access." Think of benefits that really make a difference for the player:

• Coin or experience multipliers
• Exclusive skins or visual effects
• Access to secret areas, special bosses or additional mini-games
• Premium vehicles, weapons, or pets

When the player feels that the benefit is worth more than the Robux they will pay, the purchase becomes natural.

Combine Game Passes with Dev Products

A common mistake is to use only one type of monetization.
Ideally, you should offer permanent Game Passes and reusable developer products.

For example:

• VIP Pass (unique) + extra coins (dev product)
• Double XP (pass) + random surprise box (dev product)

This creates a dynamic in-game economy and allows you to get Robux even from players who have already purchased a pass.

Promote in-game benefits

Don't wait for the player to go into the catalog to discover your passes.

Use elements such as:

• Signs within the map
• Automatic messages at key moments
• Dedicated menus with eye-catching icons
• Temporary rewards for shoppers (e.g., “2x coins for 10 minutes if you have the pass”)

The clearer and more visible the value of the pass, the easier it will be to sell it.

Examples of games that earn Robux with Game Passes

Want some real inspiration? These types of games have already proven that you can earn Robux go big using well-thought-out Game Passes:

1. Tycoons

Games where the player builds and expands a base, shop, park, or factory.

Common Game Passes:

• Automatic construction
• 2x faster production
• Exclusive aesthetics (colors, effects, premium materials)

These games work so well because players want to move quickly and stand out visually.

2. Simulators

From weightlifting to pet simulation, these games always have elements that can be monetized:

• Dev Products of coins, potions, energy or rebirths
• Game Passes for speed, strength, or access to secret worlds

They are perfect for combining progressive monetization with immediate rewards.

3. Roleplaying games

Brookhaven, Bloxburg and similar inspirations offer:

• Special houses
• Exclusive accessories
• Animations or interactions blocked after Game Passes

It works well because players want to personalize their experience and display status.

4. Obbies and challenges

Even simple parkour games or minigames can profit:

• Infinite Continues
• Extra checkpoints
• Temporary “God Mode”

Small upgrades with high volume of players = a lot of accumulated Robux.

How to earn Robux by developing games

Developing experiences in Roblox with Game Passes and Dev Products is one of the most robust methods to earn free Robux:

• Game Passes / Dev Products: 70 % direct gain.
• Premium Payouts: constant income thanks to Premium users.
• Paid access + real-money games: Huge revenue potential with the new paid experiences model.

With dedication, testing, and good promotion, you can create popular games that generate real Robux — and even real income through the DevEx system.